Levi Strauss : the man who gave blue jeans to the world / Lynn Downey.

Author
Downey, Lynn, 1954- [Browse]
Format
Book
Language
English
Published/​Created
  • Amherst : University of Massachusetts Press, [2016]
  • ©2016
Description
xvii, 267 pages, 16 unnumbered pages of plates : illustrations, portraits ; 24 cm

Availability

Available Online

Copies in the Library

Location Call Number Status Location Service Notes
Firestone Library - Stacks HD9940.U6 L4543 2016 Browse related items Request

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    Summary note
    "Blue jeans are globally beloved and quintessentially American. They symbolize everything from the Old West to the hippie counter-culture; everyone from car mechanics to high-fashion models wears jeans. And no name is more associated with blue jeans than Levi Strauss & Co., the creator of this classic American garment. As a young man Levi Strauss left his home in Germany and immigrated to America. He made his way to San Francisco and by 1853 had started his company. Soon he was a leading businessman in a growing commercial city that was beginning to influence the rest of the nation. Family-centered and deeply rooted in his Jewish faith, Strauss was the hub of a wheel whose spokes reached into nearly every aspect of American culture: business, philanthropy, politics, immigration, transportation, education, and fashion. But despite creating an American icon, Levi Strauss is a mystery. Little is known about the man, and the widely circulated "facts" about his life are steeped in mythology. In this first full-length biography, Lynn Downey sets the record straight about this brilliant businessman. Strauss's life was the classic American success story, filled with lessons about craft and integrity, leadership and innovation."--Jacket.
    Bibliographic references
    Includes bibliographical references (pages 245-263) and index.
    Contents
    • Enlightened nationalities
    • The fate that has been assigned to me
    • Store-princes
    • A limitless opening for industry and talent
    • Hard labor and wild delights
    • Steamer day
    • Treasonable combinations
    • Our solid merchants
    • "The secratt of them pants is the rivits"
    • Patent riveted clothing
    • Towers of strength
    • Home industry
    • Very strong opinions
    • The best interests of the people of this state
    • For over twenty years
    • All will be sunshine for San Francisco and California
    • A city man
    • Imperishable.
    ISBN
    • 9781625342294 ((cloth ; : alk. paper))
    • 1625342292 ((cloth ; : alk. paper))
    • 1625342993
    • 9781625342997
    LCCN
    2016031022
    OCLC
    947146524
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