Princeton University Library Catalog

Analytic activism : digital listening and the new political strategy / David Karpf.

Author:
Karpf, David, 1978- [Browse]
Format:
Book
Language:
English
Published/​Created:
[New York, NY: Oxford University Press, 2016]
Description:
1 online resource : illustrations (black and white).
Series:
Oxford studies in digital politics. [More in this series]
Summary note:
Netroots activist organizations are increasingly turning to digital analytics in order to listen to their supporters, monitor public sentiment, experiment with new tactics, and develop strategies that can succeed in the new media environment. This work discusses the rise of 'analytic activism,' including both its strengths and its limitations.
Bibliographic references:
Includes bibliographical references and index.
Target audience:
Specialized.
Source of description:
Description based on online resource; title from home page (viewed on November 7, 2016).
Subject(s):
Other title(s):
Oxford scholarship online.
ISBN:
9780190266165 (ebook) :
Other views:
Staff view