Not just numbers : rediscovering the promise and power of marketing research / Lawrence D. Gibson.

Author
Gibson, Lawrence D. [Browse]
Format
Book
Language
English
Published/​Created
  • Palmyra, VA : Maven House, [2016]
  • ©2016
Description
xxi, 216 pages : illustration ; 24 cm

Availability

Copies in the Library

Location Call Number Status Location Service Notes
ReCAP - Remote StorageHF5415.2 .G53 2016 Browse related items Request

    Details

    Subject(s)
    Bibliographic references
    Includes bibliographical references and index.
    ISBN
    • 1938548620
    • 9781938548628
    LCCN
    2016932953
    OCLC
    934480168
    Statement on language in description
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