The filter bubble : what the Internet is hiding from you / Eli Pariser.

Author
Pariser, Eli [Browse]
Format
Book
Language
English
Published/​Created
New York : Penguin Press, 2011.
Description
294 p. ; 22 cm.

Availability

Copies in the Library

Location Call Number Status Location Service Notes
Firestone Library - Stacks ZA4237 .P37 2011 Browse related items Request
    Stokes Library - Wallace Hall (SPIA) ZA4237 .P37 2011 Browse related items Request

      Details

      Subject(s)
      Summary note
      The hidden rise of personalization on the Internet is controlling--and limiting--the information we consume. In 2009, Google began customizing its search results. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, this change is symptomatic of the most significant shift to take place on the Web in recent years--the rise of personalization. Though the phenomenon has gone largely undetected until now, personalized filters are sweeping the Web, creating individual universes of information for each of us. Data companies track your personal information to sell to advertisers, from your political leanings to the hiking boots you just browsed on Zappos. In a personalized world, we will increasingly be typed and fed only news that is pleasant, familiar, and confirms our beliefs--and because these filters are invisible, we won't know what is being hidden from us. Our past interests will determine what we are exposed to in the future, leaving less room for the unexpected encounters that spark creativity, innovation, and the democratic exchange of ideas.--From publisher description.
      Bibliographic references
      Includes bibliographical references and index.
      Contents
      • The race for relevance
      • The user is the content
      • The Adderall society
      • The you loop
      • The public is irrelevant
      • Hello, world!
      • What you want, whether you want it or not
      • Escape from the city of ghettos.
      ISBN
      • 9781594203008 ((hardback))
      • 1594203008 ((hardback))
      • 9780241954522 ((pbk.))
      • 0241954525 ((pbk.))
      • 0143121235
      • 9780143121237
      LCCN
      2011010403
      OCLC
      682892628
      Other standard number
      • 40019416672
      International Article Number
      • 9781594203008
      Statement on language in description
      Princeton University Library aims to describe library materials in a manner that is respectful to the individuals and communities who create, use, and are represented in the collections we manage. Read more...
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