Horn please : the decorated trucks of India / Dan Eckstein.

Author
Eckstein, Dan, 1980- [Browse]
Format
Book
Language
English
Εdition
1st ed.
Published/​Created
Brooklyn, NY : PowerHouse Books, 2014.
Description
160 pages : illustrations (chiefly color) ; 31 cm

Availability

Copies in the Library

Location Call Number Status Location Service Notes
Marquand Library - Remote Storage: Marquand Use OnlyTL230.12 .E35 2014q Oversize Browse related items Request

    Details

    Subject(s)
    Library of Congress genre(s)
    Getty AAT genre
    Summary note
    "Horn Please is the mantra of the rapidly expanding Indian highway system, and some version of that sentiment is written on the back of practically every truck on the road. One unmistakable feature of the Indian highway is the presence of these brightly decorated trucks that ply the country's roads. The men who drive these trucks spend long hours on the road and can be away from their families for weeks at a time, so their trucks act as a second home and they take great pride in them. The interior and exterior of the trucks are colorfully decorated with paintings, stickers, garlands, tassels, and shrines, which are not only a unique form of folk art but also an expression of individualism. For Horn Please photographer Dan Eckstein traveled across India's byzantine and burgeoning road network documenting these elaborately decorated trucks festooned with lights, brightly colored text, and paintings of eagles, tigers, lions, and pop cultural fixtures, corporate mascots, Hindu deities, geometric and mystical patterns--symbols representing a blinding mashup of new and old India. What Eckstein produced is a singular portrait of the subcontinent--distinctly Indian, and a vividly colored reflection of this country in flux between tradition and modernity. Horn Please serves as a psychedelic guide to design in India, from the hand-painted lettering covering the trucks, to the mindboggling use of color, to the specifically Indian patterns and motifs, and a showcase of symbology and visual vernacular of the subcontinent."--Wheelers.co.nz.
    Contents
    • Photographer Dan Eckstein traveled across India's byzantine and burgeoning road network documenting these elaborately decorated trucks festooned with lights, brightly colored text, and paintings of eagles, tigers, lions, and pop cultural fixtures, corporate mascots, Hindu deities, geometric and mystical patterns
    • symbols representing a blinding mashup of new and old India.
    Other title(s)
    Decorated trucks of India
    ISBN
    • 9781576877067
    • 157687706X
    LCCN
    2014942944
    OCLC
    896835732
    Statement on language in description
    Princeton University Library aims to describe library materials in a manner that is respectful to the individuals and communities who create, use, and are represented in the collections we manage. Read more...
    Other views
    Staff view

    Supplementary Information